The Huntsville Botanical Garden hosts the Garden of Hope, cultivated by the Intergraph Foundation to recognize cancer survivors. Twice yearly plantings and ceremonies feature three people who have fought the battle; each is profiled on a plaque and on the Foundation’s website.
For the first year of the Garden, I supported the semi-annual ceremonies by writing select profiles, teaming to coordinate the event, and conducting media outreach.
This case study about Kansas City Power & Light made the cover of Transmission & Distribution World in December 2006. In a public relations and project management role, I worked with a copywriter and the client to arrange interviews, oversee the review process, and pitched the story to the publication.
As part of an international media tour in autumn/winter 2005, there was a meeting with a contributing editor for GeoInformatics which resulted in the article linked below. The conversation was primarily an update on the company, as it had recently been acquired and was in the midst of several significant product releases.
The media tour was conducted with two executives, one travelling internationally and the other meeting with domestic publications. Leveraging the company’s long-established relationships, my role in the tour included both outreach and scheduling, moderating the meetings, and follow-up with the media.