Interview: Company Update

Posted under Project Management, Public Relations |

As part of an international media tour in autumn/winter 2005, there was a meeting with a contributing editor for GeoInformatics which resulted in the article linked below. The conversation was primarily an update on the company, as it had recently been acquired and was in the midst of several significant product releases.

cover_geo_01_2006

The media tour was conducted with two executives, one travelling internationally and the other meeting with domestic publications. Leveraging the company’s long-established relationships, my role in the tour included both outreach and scheduling, moderating the meetings, and follow-up with the media.

Forest Inventory Case Study

Posted under Case Studies, Copywriting |

The U.S. Forest Service conducts periodic inventories; this case study explores how the USFS was able to demonstrate increased accuracy and efficiency of these inventories by utilizing aerial photography and photogrammetry software.

U.S. Forest Service Case Study

A Year of Newsletters

Posted under Collateral, Project Management |

Leica Geosystems GIS & Mapping (now ERDAS, formerly Leica Geosystems Geospatial Imaging) produced newsletters for its customers and prospects during 2005. The company’s customers are highly-technical, often engineers or geographers. Our role in this series of newsletters was copywriting and project management, from managing the editorial and design team, to securing permission to use customer images and managing the printing process.

The Digital Perspective was geared toward the aerial imaging customers - users of airborne cameras and associated hardware. The Link is a more general publication, a newsletter providing updates on all of the company’s activities.

Q1 issue

Q1 issue

Q2 issue

Q2 issue

Q3 issue

Q3 issue

Q4 issue

Q4 issue

Q1, Q2, Q3, and Q4